I’ve rounded out 40 Natural Holiday Gift Ideas! Ok, so it’s less than two weeks until Christmas and if you’re anything like me you still haven’t wrapped up your holiday shopping. I know, shame on me but life’s been a bit hectic lately- can you blame a girl?! But I thought if I’m doing this, how many other people are doing the same thing. So I thought I would share some gift ideas that I’m gifting to my family and friends and some gift ideas that are just always winners. Plus, so many of the gift ideas can either be bought on Amazon- quick and easy or Pharmaca- and they’re always having sales! Basically, I’ve got your back this holiday season.
Pharmaca has all the top clean beauty brands but discounted!
Pharmaca- (Always having sales, and you can get clean beauty, kid’s toys and even herbs all in one place)
- Juice Beauty Brow Envy Gel- This eyebrow wand is amazing! Best eyebrow wand I’ve found in green beauty. I wear the color medium-dark.
- Inika Organic Makeup- This makeup brand is a cut above and their formulations are dreamy! Their mascara is awesome, their eyeshadow duos and baked foundation.
- ZuZu Luxe Liquid Liner- This liner is my fave! It’s inexpensive, stays put and comes in a variety of colors.
- Intelligent Nutrients Hair Spray- Ok, I’ve found another green beauty hair spray I can’t get enough of. It’s so good! And with Pharmaca’s sales a steal!
- John Masters Hair Paste- This hair paste my brother and hubs love! It is clean and budget friendly! Also, doesn’t give your hair the wet look.
- AER Vapour Deodorant- This deodorant is one of the best in green beauty and you can get it for a pretty good discount on Pharmaca!
- Melissa & Doug Toys- Pharmaca offers so many natural options for toys! We love this wooden house. My girls love using the keys for it.
- Stasher Bags- These silicone bags are my fave! I use them for anything and everything. They freeze well too. Say no to plastic and grab these instead!
- S.W. Basics Cream- These easy creams are nice to take with you on the go. Put one in your car, one in your purse, kitchen- hands will never be dry!
- RMS Beauty Lip2Cheek- These are one of the first multi-use products I tried in green beauty and I still can’t get enough- so versatile. Use on cheeks, lips and eyes.
Best organic and natural green beauty at Pharmaca.
Amazon- (Quick turnaround with Amazon Prime and best deals)
The Classic Eyeshadow Palette. Satin Powder Blush and Color Intense Lipstick.
Beautycounter- (All clean beauty in one place and they’re having a sale Dec. 15th-17th off holiday sets)
- Necessary Neutrals Palette- Love this eyeshadow palette! Best eyeshadows I’ve found in green beauty. The longevity is amazing!
- Highlighter Palette- This highlighter palette has 3 shades and is so gorgeous on anyone!
- Mini Lipgloss Vault- This lipgloss set is a great option to give as one gift or to break up into smaller gifts.
- Color Intense Lipstick Vault- This lipstick set is so fun! It has so many different shades you can try out- they’re hydrating and pigment is so rich.
- Instant Awakening Trio- I use the lotion before makeup application, the resurfacing mask every other night and the eye masks in the morning- perfect skincare set!
- Best of Beautycounter- This gives you a taste of the best of Beautycounter skincare products. It’s such a great gift idea for someone just getting started.
- Travel Size Cleansing Balm- A bestseller in Beautycounter- it works so well. Now you can try it for a little less money with the travel size before buying the full size.
- Counterman Kit- This is a men’s essential kit that comes in the coolest bag- any guy would be lucky to get it!
- Travel Body Essentials- I love anything travel friendly. Makes it so easy to grab when packing- this set is all the body products you need when on the road!
- Intense Moisture Body Duo- This set will keep your skin so hydrated throughout the winter! Such a great gift idea!
Holiday gift ideas galore! Kosas lipstick, Josh Rosebrook, True Botanicals and Aila nail polish.
Misc.- (Green Beauty/Bedding/Water Filter/Nontoxic Cookware)
See anything you’re going to snag as a gift?
So excited to share with you 3 brands that simplify natural living. It’s easy to feel overwhelmed when detoxing your life. Trust me I get it! But it doesn’t have to be. I like to break natural living into three categories. The food we eat, the beauty products we use and household products. These are some heavy hitters when it comes to toxic load. Getting these detoxed is definitely a priority! But where do you start? What brands do you trust and what is effective.
Check out how to enter the GIVEAWAY happening in honor of my new website launch at the bottom of this post!
No worries, I got your back! I’ve rounded out my top picks for where to get clean food for budget options, where to buy beauty products all in one place and what to use for your household products. I’ve simplified the process for you! These are tried and true and have worked not only for me but many of my peers and friends.
After all, detoxing your life shouldn’t feel like work but it should be exciting and fun! I mean who wants toxins lurking in their food, house or beauty products? I know you don’t!
Here’s the skinny on 3 brands that always deliver-
Find the best in green beauty at The Detox Market!
This was the very first green beauty store I shopped at. I still remember angels singing when I visited the actual store in L.A. Ok, maybe angels weren’t singing but it felt like I had arrived in green beauty heaven! They have ALL the brands and more. You want some Josh Rosebrook- they’ve got you covered. Need some Osmia Organics in your life, sister they have it. Want some Odacite? No problem- they have the whole line. It’s your one stop shop for all things natural beauty! They have a list of ingredient standards, which lists ingredients they don’t allow in their formulations, so you can be sure your products are squeaky clean.
I remember hearing about their pop up shop in 2010- I was salivating to go! It was at the same time I had started to detox my beauty products. It’s so crazy to think where The Detox Market is today! There’s so many natural options, compared to 8 years ago. I love their mission on educating the consumer and bringing awareness. Forever a Detox Market fan!
Some Favorites At Detox-
Find all your favorite clean eating and organic food pantry staples at Vitacost.
I started using Vitacost for over a year now and let’s just say I haven’t looked back! If you haven’t heard of Vitacost allow me to bring you up to speed. Vitacost is your one stop shop for all healthy and clean dry goods. Think pantry staples! Plus, they have some great household items too. I love stocking up on all my favorite natural brands through Vitacost. I save so much money when I purchase them there. Plus, they’re always offering some sort of coupon code to save even more through email.
I’ve been so impressed with their customer service, and timely delivery of my orders. I place an order a month and I never have had any broken or damaged items. I used to shop at other online retailers and I had several products break constantly. They carry all my favorite natural brands. I also love that I don’t have to pay a yearly membership to receive the discounts.
Some Favorites At Vitacost-
Branch Basics makes simple and clean household products that are effective.
I have fallen for this brand! I started to try all their products 6 months ago and have loved each one! They make detoxing your cleaning and household products so easy and simple! From the cleaner you use to clean your counters, bathrooms, laundry detergent and windows. It doesn’t need to be toxic to clean! Their whole mission on why they started is so cool. Each founder had their own awakening moment that made them realize the impact our environments have on our lives. Read all about the founder and their journey’s here!
Branch Basics products are based off their concentrate- which is made from plant and mineral based. I love how simple it is. You basically can remove all your cleaning products with one product- their concentrate. They give you the bottles to easily make window cleaner from it, countertop cleaner, laundry detergent, bathroom cleaner and even hand wash! It is hypo-allergenic, peanut free, gluten free, fragrance free, and contains no toxic stabilizers, preservatives, brighteners or surfactants. It removes grease, dirt, dust and grime. They’ve made the whole process so simple for people to transition from toxic household cleaners to non-toxic. Can’t recommend them enough!
Some Favorites At Branch Basics-
- Concentrate- This is the plant and mineral based cleaner that does it all!
- Oxygen Booster- Helps to create an abrasive when added to tubs, toilets or sinks. I also like adding it to heavily soiled laundry for a boost.
- Trial Kit- Great to try before buying a large bottle or kit!
- Mini All Purpose Spray Bottle- Perfect for traveling or on the go.
- Starter Kits- These give you everything you need to completely overhaul your household cleaning products and start with nontoxic products.
Shop Branch Basics here!
Have you tried any of these brands? What brand has helped you in detoxing your life? Leave me a comment and let me know!
So in honor of my new website launch, I’ve teamed up with all three of my favorite natural lifestyle brands to bring you the ultimate giveaway!
- The Detox Market is giving away $100 gift card
- Vitacost is giving away $150 gift card
- Branch Basics is giving away $100 gift card
You will be set with this giveaway loot! From clean beauty, organic food and natural household cleaners, detoxing your life just got so easy!
Here’s how to enter:
- Comment below sharing what the biggest struggle is for you when detoxing your life? Whether it’s beauty, food or household products. Make sure you leave your email so I can contact you if you win.
- Repost my Instagram photo where I share the details of my new website for 10 extra entries. My Instagram is here.
Another month brings December’s Natural Beauty Box Roundup! I’ve got the lowdown on all the latest in green beauty. As the boxes roll out, I’ll be sharing my reviews and all the juicy deets. First up this month is Beauty Heroes!
If you haven’t heard of Beauty Heroes and want to learn more about this “IT” green beauty box, check it out here. This month we are seeing the coveted green beauty brand Max and Me in the box.
If you aren’t familiar with Max and Me- let me introduce you. This exquisite line is from the beautiful country of Austria. This line represents a love story between the two founders. Max and Tanja. Max and Tanja are a husband and wife team, Max and Tanja Gruber. The name, Max and Me, really is a representation of their love for each other. Their hope is that you feel the product in your whole being and feel the vibrations of it as you use it. It truly is an experience! You feel their sweet and tender love story coming through the product, and you can’t help but be grateful for your own loves that surround you.
Their passion is so evident in their products and ingredients as well. With organic and wildcrafted ingredients that perform to the highest standards. In the end, they even go beyond organic!
Max and Me Sweet Serenity Mask and Wash is this month’s Beauty Heroes Heroic Product!
This mask and wash is by far one of my very favorite masks! It is just delectable. The smell literally transforms me to a calming and soothing place with cacao, honey and mangosteen. I can’t get enough. As I write this my jar is completely gone…I know sad. I literally used every last drop. The beauty of this product is it can be used in many ways. One way is as a cleanser. I use it to rub away all the day’s grime and wipe off with a warm washcloth. My skin feels renewed and refreshed. I also love using it as a mask. First, I cleanse my skin to remove all the dirt from the day and then follow with the Sweet Serenity Mask. I would then go about my nighttime routine and then at the end wash it off with a warm washcloth. My skin loved every drop. This little ritual of cleaning and masking has given my skin some serious restoration and glow. I would also use this as an exfoliant in the morning and leave it on after rubbing on my face while I brushed my teeth. It worked perfectly as a mask/cleanser/exfoliant combo. After the mask my skin is hydrated, balanced and glows. I can’t say enough about this product!
This is Max and Me’s newest product and it’s another decadent one! Smells so lovely with woodsy and floral notes. I love spraying this on my skin before my serums and oils. It not only helps to heal the skin with Helichrysum, but also ground and center the mind with hyssop. It may be the sidekick but this beauty stands on it’s own two feet!
Get this month’s Beauty Heroes Box here! Also, don’t forget to shop Beauty Heroes store here. If you’re a Beauty Heroes subscriber you save 15% every day when shopping. One more reason to subscribe! Also, need a gift idea for the holidays- this would be perfect! Also, check out more of my Beauty Heroes reviews here!
Boxwalla is a bi-monthly box, meaning you only get it every other month. I really like this concept because then you get to savor the products. It’s nice to be able to really use them before getting another box. Boxwalla also does a great job of giving you products that are really indie and artisan. I love this! I discover new brands and products all the time through Boxwalla. To learn more about Boxwalla check them out here!
This month is a new brand I haven’t seen before. The brand is Earth Wise Beauty. I was excited to learn that they are actually made in Spokane, Washington- not too far from me! The basis of Earth Wise Beauty products is to heal the skin. They’re an organic skincare line that go to great lengths to produce a product that is both holistic in every way and effective. I was impressed with their whole process. No detail goes unnoticed. They even share a love for sustainability. Basically they check all the boxes! I was SO excited to dive into their skincare treats.
This month we are seeing their Yasuni Face Balm and their Resiliency Face Serum. They both are such unique products. I couldn’t wait to use them and see what all the fuss was about!
Boxwalla’s December box featuring Earth Wise Beauty’s Yasuni Face Balm and Resiliency Face Serum.
I am used to face serums coming in a liquid form but this serum comes as more in a jelly form and in a jar. It smells absolutely heavenly! Notes of rose embody the whole serum. It’s based in aloe and firms up the skin nicely and refreshes it. It plumps up my skin, while at the same time minimizing puffiness- yes I’m looking at you under eye bags. It’s just quite lovely and so different then anything I’ve used. I find it perks up my skin while at the same time nourishing it. Plus, I love that it’s anti-acne and really helps to heal the skin.
This face balm is another unique product that I found myself going back to again and again. It’s a face balm for sensitive skin. Feels light on the skin but also still very hydrating. I was also drawn to it because it doesn’t contain any essential oils or absolutes. Something very rare to find in clean beauty. Making this perfect for sensitive skin and those who might not do well with any scent. The golden hue of the balm instantly leaves your skin with a glow as well. I applied this after using the face serum. Such a lovely combo! I now want to try more of Earth Wise Beauty!
Get this month’s Boxwalla box here! This month’s value is over $170 but you can get it for $50! Another great thing about Boxwalla is that you don’t have to subscribe for a long membership but can just buy the box monthly! Check it out here!
Are you ready for 13 Days of Giveaways?! Fasten your seat belt because this is going to be so good! I’ve teamed up with my girl Lisa from This Organic Girl to bring you our favorite green beauty products. And guess what?! We are giving away not 1 set but 2! That’s right, 2 winners each day! It doesn’t get much better.
It’s all happening on Instagram. Be sure to follow Lisa @thisorganicgirl and Suzi @gurlgonegreen on there to be able to enter to win each day. Below I’m sharing what is up for grabs and why I love the products so much!
We are giving away not 1 $200 gift card but 2!
I love shopping at Aillea. They have all the “IT” green beauty brands, from Rahua, Innersense, Kosas, Lily Lolo and more. You’ll be in green beauty heaven! Besides their online stores they also have 5 brick and mortar stores. They make it so easy to get all my favorite products all in one spot. Shop Aillea here!
I’ll be giving away Active Enzyme Exfoliator, Hair spray, Cacao Antioxidant Mask, and Vital Balm Cream. A Some serious loot!
If you’ve been in green beauty for a hot minute then you know Josh Rosebrook! His products speak for themselves and are fan worthy for sure. A I remember trying his hair spray for the first time after trying so many bad ones and being so excited I found one that works so well! A His Active Enzyme Exfoliator is one of the best for smoothing out skin and getting your glow on. A Shop all of Josh Rosebrook here!
I’ll be giving away The Optimist, The Super Couple Serum, Highlight of the day(you can choose color), Supercritical Waterless Balm. Talk about a stellar giveaway!
It’s been almost 2 years since I tried my first Maya Chia product and let’s just say it’s been a good two years! They perform so well. The first product I tried was The Super Couple Serum- one of my holy grail oil serums! I was hooked on the products after that. The all star ingredient in Maya Chia is the supercritical chia oil. Not only is chia oil heralded for it’s fast absorbing ability, but also for it’s antioxidants, minerals, and omega 3’s skin’s dream team! You can say bye to fine lines and wrinkles. Plus, it has clinically been proven to increase hydration. Shop all of Maya Chia here!
I’ll be giving away Honey Berry Enzyme Mask, Sun Damage Repair Serum, Brightening Mask, bowl + brush.
Love Laurel products and all she stands for, a cut above! She prides herself on sourcing and plant actives in each formula. Her products perform so well. I remember using the Sun Damage Repair Serum for the first time and literally seeing a transformation in my skin after a few weeks. They are rich in color because of the potency too! Shop Laurel here!
I’ll be giving away 3 lip serums(winner gets to choose color) and their lipstick trio in a bag.
Fitglow products are the perfect marriage between products that perform and nourish the skin. The founder includes vitamins and antioxidants in her formulas that really create change in the skin. Even her lip serums are loaded with active ingredients. If you haven’t tried the lip serums, then you’re in for a serious treat! Best lip gloss! Shop all Fitglow here!
I’ll be giving away her Night Oil, Whipped Body Mousse and bar of soap.
Osmia was started by Sarah, an ER doctor. She had no intention of starting a skincare company but after taking a soap making class she knew she was in love. After two years of relentless soap making, product testing, perfume making she jumped full force into Osmia, leaving the medical field. With top notch natural ingredients, Osmia will inspire you towards a healthier lifestyle. Big on educating the consumer, I love how Osmia lists products they use on their website and products they don’t use and why. They even discuss their packaging and why it’s so important to care. I love their philosophy and commitment to excellence. Shop Osmia here!
I’ll be giving away their Atmosphere Soft Focus Foundation, AER Deodorant, Multi-Use Sticks, Organic Lip Conditioner, and Clarity Organic Makeup Remover.
Vapour has been a household green beauty name for a while. They were one of the first brands I tried 7 years ago! Not only are the ingredients clean, but the products work and last. One thing that all Vapour products have in common is their dewiness they give to your overall look. Making your skin glow! This mama is all about that glow. The Multi-Use sticks are one of the most universal products. You can use them on your cheeks, lips and eyes! Shop all of Vapour here!
I’ll be giving away an Antioxidant Booster, Renew Pure Radiance Oil, and Cellular Repair Serum. Hello!
When I think of TB what sticks out to me is a luxe anti-aging line. Using the most potent ingredients, TB spares no expense when it comes to creating their products. They care about quality and seeing products that actually perform, while at the same time are safe. A truly unique company in the green beauty industry. I also love how they do clinical tests on their products. Something that is rare among the natural skincare industry. Proven results, with clean ingredients-what more could you want? The Antioxidant Booster and Cellular Repair Serum are staples in my skincare routine always. Shop True Botanicals here!
I’ll be giving away a Baked Mineral Bronzer, Eye shadow duo and their mascara.
I was introduced to this organic makeup line this last year and I’ve found so many treasures within it! From their bronzers to their eye shadows and mascara. They all perform so well! They give your skin a natural look, without looking overdone. Lisa touts this mascara as her favorite in green beauty! Check out all of Inika products here!
I’ll be giving away a Luna Rose and Honey Mask + Cleanser, Lavender Cocoa Polish, AER Hyaluronic Acid Serum, AER Fresh Complexion Toning Elixir- YES!
I first discovered Live Botanical at IBE Dallas. I had the pleasure of meeting the maker and founder Carolyn. It was so great to connect and hear her enthusiasm for herbs. Sometimes people merely create a line but I could instantly tell this was Carolyn’s passion. Although she is an herbalist, much of how Carolyn sees skincare is based on her 15+ years in the technology field as an analyst. It’s always so fascinating to see how people get their start in skincare. It’s not often I find products that not only are clean, but also effective and budget friendly. Shop all of Live Botanical here!
I’ll be giving away 1 3 month subscription to Beauty Heroes!
Beauty Heroes was founded by Jeannie Jarnot. A longtime spa director herself and healthy beauty expert. I had the pleasure of meeting Jeannie last year at IBE, and she is truly one of the sweetest people. Beauty Heroes is a monthly beauty service that selects only the best clean beauty brands. Each month you can find one to two full size truly heroic products in each box. The products typically range from skincare to haircare products. However, every 3 months Beauty Heroes offers a makeup box as well that’s optional for members or non-members. I absolutely love their “Use Less, Love More” philosophy. By only getting one or two products, you allow yourself to truly experience them. Of course you can trust their picks, as they are strict on their integrity standards. Sign up for a subscription here!
I’ll be giving away a Mermaid Mask, Honey Love Exfoliator, Mahina Serum, and Bohemian Ruby Toner.
Every time I open a jar, or bottle of Leahlani skincare I feel like I’m getting a hand signed love note written just to me. It may have to do with the fact that each, and every creation is made by hand. Can you just imagine all the love, and care that goes into each bottle? It’s no wonder my skin sings when anything Leahlani is applied! I haven’t even mentioned ingredients, but they’re dreamy. Organic cold pressed oils, mineral rich clays, Hawaiian honey nectars, pure essential oils, and potent botanicals are just a few ingredients that make up Leahlani skincare. Pure goodness delivered straight to your skin-what more could you want? Shop all of Leahlani here!
We are giving away a full set of their lipstick collection away!
These lipsticks are my fave in natural beauty! They offer a ton of color options, are highly pigmented and last. Plus, they’re hydrating. Trust me, you’ll be hooked in no time. Some favorite colors I love are Thrillest, Royal, and Rosewater. There isn’t a bad color- seriously. They also have other makeup products that I love. One of them is their new tinted face oil- so good. Snag some Kosas here!
See any faves? Be sure to check out my girl Lisa’s blog post here to read up on her favorites! Also, don’t forget to follow us on Instagram to get the latest on all the giveaways! Follow Lisa here and myself here!
I’m so excited to share why I decided to join Beautycounter! This post has been a long time coming. If you would have told me 6 months ago that I was going to be joining Beautycounter I would have laughed. For those of you who have followed me for a long time this may come as a big surprise to you. That’s one of the reasons why I wanted to share why I decided to join Beautycounter. To not only share why I changed my mind but also share more about Beautycounter and their mission- because they mission is great and something I had no idea about. I didn’t care to listen, read, or watch.If you don’t care about reading about why I joined and just want me to share my experience with the product- then scroll to the end! 🙂 I’ve got pics of me wearing the products! And my thoughts. Plus, don’t forget to shop right now! Beautycounter’s Black Friday Sale started today! They rarely have sales- like hardly ever, so this is pretty big. Shop 15% off sitewide plus, free shipping on orders of $50 or more! Shop here!
I want to share first why I used to be against Beautycounter:
- I didn’t like the MLM or direct sales model- whatever you want to call it. I’ve been pitched to about Beautycounter more than I can count. Some have been nice and thought out but others to be honest seemed really salsey and impersonal. It turned me off.
- They had ingredients in their products that I thought were bad. Specifically talc and phenoxyethanol. I’ve since done a deep dive into both and I’m no longer fearful of either. I’ll share more about it this below.
- All other green beauty bloggers around me were against it and so of course so was I. I guess you could say I followed the pack! Everyone has their standards and I can only make this decision for myself. It just feels good to make MY own educated decision though and have researched it. I think it’s easy to get swept up in things, and listen to what bloggers say as Bible. People think what I say is absolute all the time. I constantly want to encourage others to do their own research- us bloggers don’t know everything- far from it. We are all on a journey!
Overall, I didn’t give Beautycounter a chance. I didn’t read up on them, or even entertain conversations about them. I simply looked at some of their products on their site and that was it.
Ingredient Deep Dive- Phenoxyethanol and Talc
Phenoxyethanol- This is used as a preservative in products. If a product contains water or aloe, it needs a preservative otherwise mold, yeast and bacteria can grow. There is a lot of false statements about phenoxyethanol out there on the internet. Trust me- I’ve read them! Beautycounter uses a pure form of phenoxyethanol, which has been tested twice by Tufts University. They have also had 1,4 dioxane and ethylene oxide tested on their raw form and it came back negative. Phenoxyethanol is not bioaccumulative so it’s not something that builds up in your body like many chemicals can. Beautycounter only allows products to contain less than 1% of phenoxyethanol in all their products. They work with formulators to only use what’s absolutely necessary. I don’t know about you but I’ve had multiple green beauty products have mold in them! Preservatives have been made to be the villain. We need them in formulations. Obviously, there are good ones and bad. Would I recommend you use any brand that has a product that contains phenoxyethanol-no. It’s important to know the sourcing. I trust Beautycounter’s work and efforts to make sure they have a clean source and our third party testing to ensure it stays clean.
It’s also important to understand the studies done and the percentages used. Many people are citing studies that have used 100% phenoxyethanol! I don’t care what chemical you use, you’re going to have some negative impacts when used at that high of a dosage. Some reports also state irritation when using phenoxyethanol. I would say to check if the source is clean but to also see how much they’re using in a product.
Made Safe and EWG the two most credible third party non-toxic certifications enable phenoxyethanol to be used at less than 1%.
The thing I love and respect about Beautycounter is that they are constantly wanting to improve and find better solutions. They don’t claim to know it all! They are working with industry leaders to always find a newer list of preservatives to use. They have worked to create a Safer Preservative Challenge and Sustainable Chemistry Alliance. I would also be cautious of new preservatives that have come out on the market that claim to be clean when no research has been done on them. Let’s always keep asking questions!
Talc- I had thought talc was a big no, no since I went green 8 years ago. But I’ve quickly learned I was wrong. Talc isn’t bad, it’s the by product of talc- asbestos and other heavy metals that can be the problem. Beautycounter works only with a certified company that is asbestos free and they don’t stop there, they then third party test all their talc to ensure there’s no contamination. Once again, Beautycounter always takes their efforts to the next level!
My biggest piece of advice as I preach all the time as a green blogger is to do your own research and be your own advocate! Don’t just believe everything you read, hear or see.
Fast Forward several months and now I want to share why I decided to join Beautycounter and why I changed my mind. I thought about this and it really boiled down to 5 main things.
Third Party Testing-
For those who might not be aware of what third party testing is, let me explain. Third party testing is an independent organization that tests the product to ensure it is what it’s supposed to be. They make sure it’s safe and has the ingredients it’s supposed to have in it. For ex. Beautycounter had to recall some of their face cream back in 2017 because of a failed preservative and microbial growth. I don’t know any green/natural beauty brands that are third party testing their products! The FDA is so loose on regulations for beauty products. A company could manufacture a product and list the ingredients on the label but the ingredients could be different then what’s actually in the label- and no one would know.
Beautycounter’s mission is to create laws that would force companies to be accountable. To be honest, I really didn’t fully understand this or think it was a big deal when it came to beauty until my own health journey with hashimotos. I learned that heavy metals could be a trigger for my thyroid condition! I also had a doctor share her own journey with heavy metal toxicity and an autoimmune condition. I’m not sharing this to bring fear but to be aware. I’ve been in this space for a long time and I wouldn’t have thought about heavy metals in products before. Beautycounter tests their makeup line three times for 10 heavy metals before they put it out for the consumer. Since natural makeup contains many minerals from the earth, even though they’re natural, they still can carry a load of heavy metals. If you’re using these consistently that can produce a heavy metal load. The fact that Beautycounter third party tests all their products is huge. I literally know what’s in each product!
They aren’t just third party testing for heavy metals but for common toxic ingredients like phthalates, formaldehyde, 1,4 dioxane, etc.
This coalition is pretty amazing! Beautycounter created this alliance of companies that supports the Personal Care Products Safety Act. If you’re not familiar with the bill it would require manufacturers to post complete label information about products online and force beauty companies to provide the Food and Drug Administration with information about the ingredients used in their products. The last time a bill was passed to regulate personal care products it was 1938! I think it’s time to start linking arms and make our voices heard.
Companies in the coalition are well known green beauty brands.
- Vapour Organics, Annamarie Skincare, Follain, OSEA, Rahua, Silk Therapeutics, S.W. Basics, Vinter’s Daughter, and TenOverTen to name a few. Beauty Counter unified everyone and created something so much more impactful than if everyone was on their own. There are power in numbers! I love that Beauty Counter isn’t trying to bring other companies down but create positive change together. I love the quote from founder Gregg Refrew-
I set out to get safer products in the hands of everyone, not to get Beautycounter products into the hands on everyone.
Beautycounter is creating change and that’s something I want to be a part of!
Wearing Beautycounter’s BC Red Color Intense Lipstick, Satin Powder Blush in Guava and The Classic Eyeshadow Palette in Ivory, Sahara and Copper.
Beautycounter Spreads The Clean Beauty Message-
Isn’t that what it’s all about? Getting the clean beauty message out! Beautycounter is pioneering this. For so long I was against one of the companies making the biggest impacts in the natural beauty industry. Instead of linking arms to join in the support to raise awareness I was fighting it. They have the resources and have set it up where people are getting educated and empowered to make better choices for themselves and their families. I want to be part of a movement that is supporting the clean beauty movement and women in business.
The amount of work they are doing to clean up the industry is amazing. You can literally get email updates on their advocacy work by signing up here!
We can do more TOGETHER!
This is one of my favorite aspects of Beautycounter. The people you meet. Women seriously passionate about making a difference and sharing it with their friends and family. Beautycounter first and foremost wants to educate the consumer and the amount of materials and resources they share is amazing!
Learning from one another- that’s what it’s all about. Not, I know more than you, here’s what to think, but an open dialogue where we are always growing. People aren’t just detoxing their beauty but their lives. It opens up the conversation. When you have a community of women who are sharing together- good things happen. You can lean on one another.
Beautycounter Supports Women Building Businesses-
Ok, this point is one that I strongly believe in and I’m so passionate about. I love that women can create a business that fits their lifestyle. A business that can support their family. If you would have told me I would be in direct sales 6 months ago, I would have thought you were joking. But now I get it. When your passion lines up with it, it’s impossible to say no.
Gregg, the founder, set it up as direct sales because she wanted it to be personal and relational. She wanted to educate the consumer. She could have set it up to be a retail but she didn’t. She wanted consumers to know ingredients and to ask questions. That’s why she chose direct sales. The stories I’ve heard from women being able to support their families are definitely moving to say the least.
From being able to buy healthier food now for their family because of earning extra income through Beautycounter. To being able to take their family on a vacation or affording a mom to stay at home with her kids. Beautycounter has literally changed these women’s lives.
I recently watched a video where Gregg the founder shared why women need stop apologizing for being in direct sales. Why are we apologizing? Because we now can afford to live the lifestyle we want? To pay for those ballet lessons for our child or educate others about nontoxic products? It’s silly! We need to own it and realize the change we’re making!
Those are my 5 reasons why I joined Beautycounter. These are my why’s.
Beautycounter’s Classic Eyeshadow Palette, Guava Satin Powder Blush and Color Intense Lipstick in BC Red.
I also wanted to share with you some of the product I’ve tried and their bestsellers-
As I mentioned above, don’t forget to grab some product now! Beautycounter rarely has sales of any kind and their Black Friday sale starts today 12/20! It’s 15% off sitewide and free shipping over $50!
The products I’ve tried are their Classic Eyeshadow Palette, Satin Powder Blush in Guava and their Color Intense Lipstick in BC Red(this was a limited edition, but they have one super close to the color called Girl’s Night, it’s your classic red). I’ve been super impressed with the products! The performance is amazing. The eyeshadows are the best I’ve used in green beauty. They’re highly pigmented, and stay on the whole day! The blush is also highly pigmented and long lasting. Guava is the perfect pop of pink to warm up the cheeks. The lipstick color is 100! Literally, if you’ve followed me for a while you know I love me a good red lipstick and the BC red does not disappoint. It also lasts crazy long. It has a rich feel to it.
I’m going to be sharing my experience with other products too- follow me on Instagram to get the most up to date looks! Also, don’t forget to shop the Holiday Collection! From what I’ve been told, it’s a limited edition, and they only bring back a few select items. Shop Holiday here!
Here are some Best Sellers from Beautycounter:
Ok, that’s all my thoughts on why I joined Beautycounter for now! Thanks for reading. Don’t forget to head to Beautycounter’s website to shop some product and stock up for the holidays! I hope you feel informed, and educated. If you have any questions or want to become a consultant, feel free to email me at firstname.lastname@example.org. I would love to have you on my team!