Sharing an updated Crunchi Makeup Review with you today! I last reviewed the line several years ago when it first came out, but wanted to update it since Crunchi has come out with SO many new products! Crunchi was originally a makeup line, but since my last review they now offer skincare products too! I'm so excited to finally share all the details about this amazing line of clean makeup and skincare. It really is something special. Crunchi is a makeup and skincare line that was started by two friends Melanie Petschke, a nurse practitioner, and Kelly Weston, a Business and Sales Professional, who had a passion for clean living and wanted makeup that not only performed but also was completely toxin free. After speaking to Melanie several times, I'm not only impressed with her kindness and willing to answer all my questions but also her knowledge on ingredients-the girl knows her stuff!
I also have a video tutorial using all of their products! Watch it below:
I really love the Crunchi mission-
We use ingredients that won’t put your health at risk, because we believe that should never even be an option. We are setting a new standard for cosmetic safety, and ultimately, redefining what it means to be beautiful. We don’t sacrifice for performance. Our line of cosmetics perform at the highest level, without the need for toxic ingredients. We are giving beauty a new meaning. We are Crunchi.
Crunchi makeup takes ingredient quality to the next level. Their products can have many badges. From gluten free, certified organic, vegetarian, vegan, non-gmo, cruelty free, toxin free and made in the USA. You could say they go the extra mile. While the ingredients chosen are mostly organic or Eco-Cert, Crunchi does have a handful of synthetics in their products that they've carefully chosen. And they're not trying to hide the fact that they have them in their formulations either-something I love about the brand. Let's face it-sometimes you need a synthetic in makeup for performance. Of course the synthetics are completely benign and not toxic or harmful in any way.
Want to geek out more over ingredients? Then head to Crunchi's website where they have an ingredient glossary dedicated to sharing the ingredients and what products they can be found in. They also have a list of blacklisted ingredients. And if that isn't enough they have a very informative FAQ section. In other words, they've done their research and know their product. I really love their whole philosophy and dedication to quality.
*I'm going to share a review on the Crunch makeup and then I'll dive into the Crunchi skincare collection after- keep scrolling to read it all!
Crunchi primer is a serious fave! It goes on like a really lightweight lotion. Isn't greasy and creates a perfect canvas for my foundation. It wakes up my face with the aloe in it and leaves it feeling so hydrated and smooth. It dries quickly too. I still use a moisturizer before applying the primer, but that could change as the weather starts to warm up. I also have drier skin too, those with oily skin may find this is perfect. Trust me, this product is so good and a must have. I'm obsessed! Snag Crunchi's primer here!
In my opinion Crunchi Makeup has a cornerstone product- their foundation. Since my last review Crunchi has come out with a new updated foundation formula. The Crunchi foundation is even better than the last one! There are a couple things that make it different than the original. First, you need less product overall to achieve the desired results. So instead of 1 pump, you only need 1/2 pump. I also strikes the perfect balance between a satin and a semi-matte finish. It also now comes in 10 shades! I'm so proud of Crunchi for offering more shades. Crunchi's Beautifully Flawless Foundation and their primer together are a match made in makeup heaven. The foundation is so dewy and creamy. It literally glides on your face. I'm wearing the color 2.5. The coverage is great, very buildable, yet your skin doesn’t feel heavy at all. It also looks really natural. It covers my redness and creates an all around polished look. The wear time on the foundation is great too- the new one is better! I can put it on in the morning and by the end of the day it still looks so good. A lot of people in the green beauty community have reservations about using dimethicone. However, after speaking to Melanie about this ingredient, and why it’s in the foundation, I’m confident using it. There is such a tiny amount and it helps give a nice slip to the foundation. They have not found dimethicone to actually penetrate the skin, because it is too large. There are many dimethicone sources that can contain toxic additives, however, Crunchi uses the purest singular form. Check out Crunchi’s website here for more information on dimethicone. I apply mine with their foundation brush-another must have item! I didn’t know a foundation brush could make such a difference, but it does! I just squirt the foundation right on the brush and apply it right onto my face. It’s a magical brush-trust me! Get the foundation and brush here!
Crunchi just updated their concealer and let's just say it's SO good!! Not only is it the Crunchi makeup concealer simple and effective. It gets rid of dark circles-hello mom eyes! Goes on smooth and doesn’t look cakey, you guys know what I mean. I applied this under my eyes and around my nose where I tend to get a little red. It isn’t heavy at all but a great lightweight concealer. If you want more coverage, you can just apply more concealer-so easy. It pairs great with the liquid foundation. Grab your My Alibi Concealer here!
The Crunchi makeup eyeliner is one of my absolute favorite products they've made! It has been so hard to find a legit pencil liner in clean beauty. This one takes the cake! I consistently use it when reaching for a pencil liner. A couple reasons why I like it. One, it's highly pigmented. There's a lot of pigment that comes out of the pencil onto the eye. It isn't hard to apply like some pencil liners either. It really comes out nicely and easily. Second, it actually stays put for the most part. Now there is no pencil liner I've found in clean beauty that is completely perfect, but this is the closest I've found. I apply it in the morning and it does fade a little by the end of the day but it's still there. I actually like the look overall. It's more of a worn in look! A couple things I do to get my liner to stay longer is to apply the Crunchi translucent powder to my lids before and after applying. This really helps the liner stay put and soaks up the excess oil. It comes in black and brown. I'm a sucker for the brown! If you've been looking for a pencil liner- check out the Crunchi Highliner here!
Crunchi makeup nailed their eyeshadows! It’s hard to find true mattes in green beauty but Crunchi has a ton and they work so well. The lasting power of the shadow is amazing! I prep my lid as I’ve mentioned with their translucent powder, a cream eye primer and then apply the shadow. The shadow pops and stays the whole day. Their colors can be applied light or heavy depending on how much pigment you want. They also all work together so well. It’s easy to blend with them-love that. I created a lot of different looks wearing them. From subdued and natural for day time wear, to vamped up for at night. I even used some of the dark shadows for lining my upper and lower lash line-worked great! Get your Crunchi makeup eyeshadows here!
Crunchi makeup just revamped their mascara and came out with a new formula called Shattered Mascara. Often the true test of a line-their mascara. Boy was I excited when I tried the new Crunchi makeup mascara formula! Big, separated, pigmented lashes. This is a new mascara favorite for sure! I wrote all about it in my favorite natural mascara post here. I had so many people comment on my lashes when wearing it. Some mascaras will sting my eyes when they get wet but not the Crunchi Makeup Mascara. It checks all my mascara boxes! If you haven’t found a mascara yet in clean beauty I recommend you sang this one up-it’s the real deal! Grab the Crunchi makeup Shattered mascara here!
This clear brow gel gives your brows the definition they need without the stiffness. It helps keep them in place all day long. I definitely have some crazy brows and these help keep them together and looking so clean all day. It really makes such a difference in defining your face overall. Get the Crunchi makeup Clear Brow Gel here.
This is one of my favorite Crunchi makeup products! It really performs so well. I get such natural looking brow from using it. I use a an eyebrow brush and lightly dip it into the pomade and then apply in upward strokes to my brows. I'm left with defined and natural looking brows. It's so easy to use too! A lot of people have a hard time with brows, but this product makes it so easy. It really is so forgiving. I wear the color dark brown. It comes in a variety of colors! Get the Crunchi makeup nutrient brow pomade here!
A great non-sticky lip gloss. This smooth formula glides on and moisturizes your lips, without any gunk. It feels light on your lips and not heavy like some glosses. Perfect for layering over a lipstick. I tried the color Namaste, a perfect mauve gloss. So many colors to choose from, grab your Crunchi Lush Lip gloss here!
This Crunchi makeup highlighter is very pigmented and delivers an amazing glow! It's so easy to use and lasts all day. I apply it after I apply my foundation and it stays the whole day. It creates such a pretty ethereal glow. Just the right amount when the light hits the skin. It comes in Lit- a pretty luminous pearl and Afterglow- sunset light color with warm golden undertones. Check out the Crunchi Light Reflecting Pressed Highlighter here!
Crunchi Luxury Vegan Brushes-
I LOVE the Crunch makeup vegan brushes! People always ask me what brushes I recommend for clean beauty and these are the ones I consistently recommend. They're so good! They feel so luxe and soft. They work so well and I don't have hairs that shed from them. I have their whole brush collection. The Crunchi vegan makeup brushes are made from taklon. A great material for those who suffer from animal allergies. Check out Crunch makeup luxury vegan brushes here!
Crunchi now has skincare products! They have four products and I've tried 2 of them and I have to say I was totally impressed.
Daylight is your day time moisturizer. This isn't any daytime moisturizer though! This is filled with sea kelp extract, which helps to plump and firm the skin. It also includes stellar ingredients like jojoba, sunflower, avocado, and sesame oils. Plus, it has a ton of antioxidants from açaí, goji berry, thyme and rosemary. These help to combat environmental stressors. It feels really lightweight on the skin, but my skin feels incredibly hydrated. I love how it helps to prep my skin before I apply the Crunchi Beautifully Flawless Foundation. Check out Daylight here!
Nightlight is a night cream. This is the final step in your skincare routine. This night cream has hibiscus flower acid in it which helps to rejuvenate your skin over night. It also is rich with antioxidants, rose petals, ginkgo-bilboa, and sage. This combination helps to give the skin a brightness and reduce dull skin. It feels richer and more hydrating on the skin than the Daylight moisturizer- the perfect hydration amount for at night when skin needs a little more tlc. Check out the Crunch Nightlight cream here
That's a wrap on my Crunchi review! This line is so good and delivers on every product. They're clean, and effective-what more could you want?! I tried their whole product line and I can honestly say I'm impressed with the quality, ingredients, and longevity. Crunchi is on to something…and it's so good!
Have you tried any Crunchi makeup or skincare products?