Jones Road Miracle Balm: Is It A Hit or Miss?

Jones Road Beauty has taken the clean beauty industry by storm. And I am sharing everything you need to know about the Miracle Balm, including if I think this is truly a clean beauty product!

I don’t know about you, but lately, the buzz I have been hearing about is Jones Road Beauty! They have unique products that have clean ingredients. I am diving in on the Jones Road Miracle Balm today and letting you know if this is a clean beauty hit or miss.

*Affiliate Disclosure: I do have affiliate links in this blog post. If you purchase something from my link, I will receive a small commission from the sale. This comes at no cost to you, but is paid by the company. I do not take becoming an affiliate with any company lightly. If I am, it’s because I believe in the company and their product.

Jones Road Beauty

Jones Road Beauty was founded by beauty industry veteran, and makeup artist, Bobbi Brown.

Her take on creating a new makeup line was not that there was a need for MORE beauty products, just better products. And when wanting a better product that definitely means a clean beauty product!

Jones Road Beauty follows stricter guidelines than the E.U. when selecting which ingredients to use. This includes excluding over 2,700 potentially harmful ingredients from their products.

What began as an endeavor to create products for herself, became so much more. Bobbi Brown was able to create clean beauty products that worked for all ages, skin types, and skin tones!

Check out Jones Road Beauty here!
Jones Road Miracle Balm
Achieve a ‘no makeup makeup look’ with the Jones Road Miracle Balm!

What exactly is the Jones Road Miracle Balm?

The Miracle Balm is unlike any product I’ve used before! It’s a multi-purpose balm that really gives the illusion of the “no makeup makeup look.” It comes in a round jar and feels similar to a skincare balm but it’s slightly tinted. 

The color will vary depending on the color you choose. It gives skin a dewy glow and moisture surge all at the same time. You can apply this on top of makeup, by itself, really wherever you want a subtle glow. Are you tracking with me? Like I said, it’s unlike anything I’ve used before.

Related Content: 6 Steps To Creating A No Makeup Makeup Look

Is the Jones Road Miracle Balm a clean beauty product?

It is a clean beauty product in my opinion. Not the absolute cleanest but cleaner than most conventional products out there. There are still several ingredients I don’t love seeing in there but if you look at the whole ingredient list you will see that they are listed at the bottom of the ingredient list which means they are the lowest in the formula overall. 

Let’s look at the ingredients

Ricinus Communis (Castor) Seed Oil, Cera Alba /Beeswax/Cire d’abeille, Castor Isostearate Succinate, Caprylic/ Capric Triglyceride, Diisostearyl Malate, Caprylic/Capric/Myristic/ Stearic Triglyceride, Coconut Alkanes, Mica, Hydrogenated Castor Oil, Brassica Campestris/Aleurites Fordi Oil Copolymer, Simmondsia Chinensis (Jojoba) Seed Oil, Argania Spinosa (Argan) Kernel Oil, Zingiber Officinale (Ginger) Root Oil, Citrus Grandis (Grapefruit) Peel Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Hippophae Rhamnoides (Sea Buckthorn) Fruit Oil, Rosmarinus Officianlis (Rosemary) Leaf Oil, Pelargonium Graveolens Oil, Coco-Caprylate/Caprate, Phenoxyethanol, Tocopheryl Acetate, Silica, Tocopherol, May Contain +/-: Synthetic Fluorphlogopite, Iron Oxides/CI 77491/CI 77499/CI 77492, CI 77163/Bismuth Oxychloride, CI 77891/ Titanium Dioxide, CI 77861/Tin Oxide, CI 45410/Red 28 Lake

Let’s dive in a little deep to these two ingredients:

Phenoxyethanol- This is used as a preservative in the formula.  While I don’t love seeing it in products, it really comes down to what percentage they use in the formula.  Most brands are using it as a preservative at less than 1%.  Which according to research is nothing to be concerned about. 

The studies that have been performed before were percentages that were using 100% phenoxyethanol!  I don’t care what chemical you use, you’re going to have some negative impacts when used at that high of a dosage.  Phenoxyethanol is not bioaccumulative so it’s not something that builds up in your body like many chemicals can. 

Red 28 Lake- While artificial dyes aren’t something you want in products, to achieve certain pigments and colors, brands often still use them.  The amount in them is so small. 

For me personally, I’m ok using products that contain them in moderation since the amount is literally almost untraceable.  Also, not all of the Miracle Balms contain this ingredient.  I asked Jones Road Beauty about it and here’s what they said:

“The may contain IL is used in some products where the base is the same and the only difference from one shade to another is the colorants. It’s standard practice. The ingredients listed in the may contain section are contained in at least one shade within the product.”

So the Red 28 Lake isn’t in every product and it’s listed at the very bottom, so hardly there.

Check out the Jones Road Miracle Balm here!
Jones Road Miracle Balm color swatches
To be noted, some of the Miracle Balm shades do have artificial dyes to create the different colors.

How do I use the Miracle Balm?

You can wear Miracle Balm on bare skin to give that dewy moisture look on its own or you can apply it on top of makeup to really enhance your look. 

I like applying it on top of makeup after I’ve applied my blush and using it as a highlighter to really amp up the dewiness and glow. I will also apply it by itself after applying a little concealer and it instantly gives my skin a perked-up and instant refresh look. 

I just use my fingers to apply the balm. You want to make sure and break the seal (top layer of the balm) in order to maximize the pigment in the product. Then warm the product in your fingers before applying.  

Where do I apply it?

You can really apply wherever you want a little extra dewiness to the skin. As I mentioned I’ll apply to the upper cheekbones after my blush for a highlighter. Also on my cupids bow, lips, and just across the middle of my forehead.  

How do I choose the correct color?

The color you choose depends on what you’re wanting to use it for. There are 10 different shades. 

The Flushed color, for example, is a poppy pink and works great if you’re wanting to use it as a pretty touch of color on your cheeks or for lips. 

woman wearing Jones Road Miracle balm in Flushed
I am wearing the color Flushed – “a cool pink with a subtle sheen and sheer to buildable coverage for all skin tones.”

If you’re wanting an overall versatile product you can apply anywhere I would go with Magic Hour or Golden Hour. These shades can be easily blended in and look more like a bronzer on the skin. 

There is also one that is au natural that really works for everyone. It just gives the illusion of the dewy look but without any real color payoff. 

woman wearing Jones Road Miracle Balm in Au Naturel
I am wearing the shade Au Naturel – “a clear balm with subtle opal pearl for all skin tones.”

I also love the tint that Dusty Rose gave my skin tone.

woman wearing Jones Road Miracle Balm in Dusty Rose
I am wearing the color Dusty Rose- “a cool, rosy pink sheer tint for fair to medium skin tones.”

Jones Road Miracle Balm Review

After using the Jones Road Miracle Balm I’m obsessed with it! It gives the skin just the perfect amount of dewiness and overall life. It really takes any makeup look you already have to the next level. Great if you’re a minimalist makeup wearer or a makeup lover. 

It’s so easy to use too! I find myself grabbing for it on days when I’m not wearing much makeup but want to amplify my look but then it also works great on days when I have on a full face of makeup too. It’s so versatile and a great gift idea for anyone. Great for mature skin, and young skin. It just adds a little extra to any look and takes it over the top!

I’ve been so impressed with all the ways you can use Jones Road Beauty Miracle Balms!  I’ve found myself using the Natural color on my dry cuticles to moisturize them, for my dry area around my nose and even keeping my eyebrows in place.  The Natural color is such a versatile product.  

The Miracle Balm that’s tinted works great as a moisturizing lip balm too.  This would be great for travel since you can use it in so many ways!

Related Content: Best Natural Lip Balms

Customer Reviews

As with any product out there, you can find mixed reviews on it. On the Jones Road Beauty website, the Miracle Balm is rated a 4.3/5 based on 38238 reviews. Here is what is being said about it:

‘Makes my skin look & feel great. Glowy not greasy.’

Love it! Perfect color and love the consistency!

‘It’s amazing! I love the color, the shine, the moisture!

And while there were MANY that love the product, there were still some that didn’t. Here are a few reasons why:

‘I didn’t realize this had so much sparkle/glitter in it. I don’t feel like it is an everyday product for me.

‘It’s so sticky all day that I can’t touch my face. She says to only use a little but then you get no color… I don’t know what to do with it. I have 2 other colors and they are the same way, I thought the bronze would be better but it’s not.

‘It didn’t show up on my skin. I understand that it is “au naturel” but there was no reason to use it as it didn’t do anything for my skin. I was expecting a light sheen/luster.

If you are on the fence about purchasing the Miracle Balm, you will definitely want to dive in on the reviews!

Conclusion: Is the Miracle Balm a hit or miss in clean beauty?

The Miracle Balm is a total win in the clean beauty space in my opinion! There is no other product like it and that is one of the reasons why I love it so much. Dewy skin is in and really adds that youthfulness to any makeup look. It’s the product you never knew you needed!  

Check out the Jones Road Miracle Balm here!

If you liked this post, check out these past posts:

Cheers, Suzi


Suzi is a wife, and mama who is passionate about sharing her natural lifestyle with those around her. She created Gurl Gone Green to show how our everyday decisions, from what we use on our face, home and the food we eat affect us more than we know. She loves holding space where people can weed through the marketing clutter to find truth, and ultimately make the best decision for their families.


  1. Sarah

    Please add the product color you are using in your photos here on the blog. Makes it so much easier to compare and decide. Thank you!

    • Suzi

      Hi Sarah,

      I’m so sorry- I should have had that in there. Added it! The color I’m wearing in the photos is Dusty Rose. 🙂

  2. Gina

    What I don’t like about the miracle balm is I found my hair sticking to my face wherever I applied it. Maybe I used too much, maybe I didn’t rub it in enough, I’m not sure. I’d use 3 fingers to tap into the product and dot gently on my face where I wanted some color. So maybe that’s not letting it melt into my skin. Not sure, but it didn’t work for me.

    • Suzi

      Hi Gina,

      Sorry to hear that! I can totally see that happening. I barley use any when I apply it and tap in.

  3. Gogirl

    It’s wet, doesn’t stay on. I love the concept but not what I thought sadly.

    • Becky Langner

      The reviews showed that others definitely had this experience too unfortunately. Suzi used a very small amount when wearing it and tapped it on.


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