Sharing the best natural facial sunscreens in my recent video! All my favorite facial sunscreens are in the video. I have tinted sunscreens and regular sunscreens. Something for everyone depending on what you are looking for. Choosing a mineral based sunscreen instead of a chemical based sunscreen is so important. Not only are you able to avoid chemicals but the sunscreen starts working the minute you apply it to your face! I also share what sunscreens are good for the pool and beach days and which sunscreens are good for everyday use. You definitely want something heavier for those beach days when the sun can be stronger. I’m applying them to my skin as well, so you can get a good idea of what they look like and the texture. Most of the ones I’m sharing with you go on clear or pretty sheer. I’ve got all the best picks in the video!
Sharing the best natural mineral sunscreens-why I made the switch from a chemical sunscreen and you should too!
Can’t you just feel it in the air…summer is so close! With summer comes lots of time spent outside, which equals lots of sun exposure. I love the sun, but as I’ve gotten older I’ve realized the importance of what a good sunscreen can do. Not only for blocking harmful rays, but also for anti-aging benefits. Since a lot of people don’t know the difference between chemical sunscreens and natural ones, I’m going to break it down. Check yourself into sunscreen school…
Ok, chemical sunscreens contain these big long words. They can have one or a combination of these six ingredients: oxybenzone, avobenzone, octisalate, octocrylene, homosalate and octinoxate. Instead of blocking the suns rays, like natural sunscreens do, they absorb the rays, and turn them into heat, which are then transferred from skin to the air. These chemicals are known hormone disruptors. The scary fact about these chemicals is the high absorption rate, compared to other ingredients. Hormone disruptors with high absorption rates is not something you want coupled together. Chemical sunscreens can also produce free radicals, which cause skin damage, irritation and aging. Can you say NO THANK YOU!
So what’s the alternative?? Natural sunscreens also known as physical or mineral sunscreens. These sunscreens either use titanium dioxide, zinc oxide or a combination of both. They are natural minerals that are ground up. Mineral sunscreens reflect the sun’s rays instead of absorb them, and they offer broad spectrum protection. Not only that, but they start working the moment you apply them to your skin, unlike chemical sunscreens where you have to wait 20 minutes. Who wants to wait anyways?! Plus, these aren’t going to irritate your skin compared to chemical sunscreens.
Now that you know all the deets on sunscreen, here are best natural mineral sunscreen picks!
I also did a video on the best natural mineral sunscreens- even sharing a few new faves!
This is the newest addition to my best natural mineral sunscreen post. I was so excited to try it! I had only heard rave reviews about the formula. I love that it comes in a spray form first of all. Making it so easy to use. Literally, you know if you’re a mom how crucial this is! My kids are practically in the pool before I’m able to even say the word sunscreen. It’s mineral based using non-nano zinc oxide and antioxidant-rich California Poppy. What’s cool about this formula is that it shields you from not only UVA and UVB but also Blue Light rays- something that most sunscreens don’t. We are learning so much about Blue Light rays and I’m so excited to see Beautycounter pioneering the movement to block them. The propellant is also powered by air so no harmful chemicals are being released as you spray too. They offer this in a travel size too! Oh and if you’re not into sprays no worries, they also have a lotion an stick form. Check them out here!
This sunscreen not only blocks UVA and UVB but also blue light!
I’ve been using All Good sunscreens for a year and it’s my favorite non-toxic sunscreen! Everything about it, from ease of application to, great sun protection- it checks all the boxes and then some. Plus, the ingredients are clean! Often it’s easy to hit two of the boxes but not all of them. Not with All Good sunscreen! Not only is it organic, but non-gmo, gluten free, vegan and coral reef friendly. It uses the mineral zinc oxide to block the suns rays. It’s also water and sweat resistant up to 80 min. too. But the real kicker- it comes in a clean spray! Yes, you heard me right. There is a spray sunscreen that is clean. Instead of using toxic chemicals for the propellant like most spray sunscreens they use a combination of jojoba and nitrogen(something that is already in the atmosphere). The ease of use with a spray can’t be beat- it’s amazing! The sprays come in a kid’s version that has an spf of 30 and adult version with spf 30. I’ve used them both and can say they work so well. They also carry sunscreen in tubes, in butter sticks with spf 50, in tins with spf 50, in lip balm form and even in large family sizes. If you’ve been searching for a clean, effective sunscreen- this is it. It takes the cake in every area! Check out All Good sunscreen here!
This is a new line of sunscreen that I just discovered and I’m loving! It definitely had to go in my best natural mineral sunscreen lineup. They’re the cleanest sunscreen I’ve found to date. Made with only a handful of ingredients, all of which I can pronounce easily. Their sunscreens use non-nano mineral zinc oxide as the sun protectant. It’s also organic, non-gmo, Leaping Bunny Certified and Natural Products Association Certified. They are safe for all ages, water resistant and never run or sting the eyes. Most of their sunscreens offer a broad spectrum spf of 30. They’re also reef safe- I mean does it get any better when it comes to sunscreens? They even offer eco packaging! I sampled 4 of their products.
Tinted Face Moisturizer-
Love this sunscreen! If you’ve used physical sunscreen in the past then you know what I’m talking about when I say it usually leaves a white hue on your skin. Unfortunately it’s not very attractive! This is totally different. It’s tinted with a bronze/tan hue and makes your skin look like it’s glowing-no white hue! I especially loved this for my face. It was as if I had on a tinted moisturizer and didn’t even need to apply any face makeup. It comes in an eco friendly tin-I couldn’t get enough of this! Snag your Tinted Face Moisturizer here!
Eco Formula 30+ Lotion Tin-
This formula also comes in an eco tin and is great for all over body. It does leave behind a more white hue but when rubbed in well it’s not as noticeable. I love how moisturizing it felt on my skin. It’s also very water resistant-up to 80 minutes before you need to reapply. Overall, I was impressed with the performance of this sunscreen. I didn’t burn and my skin didn’t feel sticky. A great sunscreen for kids and adults! Get yours here!
Eco Stick 30+
Love that they offer the Eco Formula in a stick form! So easy to travel with and use. You can even apply the sunscreen stick under water-how cool?! You can apply it straight to your skin for more of an opaque look or rub it in after. I love the size of it for trips. I found it perfect for when you’re at the beach and you have sand on your hands but want to reapply your sunscreen. Now you can but without the mess! Get your Eco Stick here!
Lip Rescue SPF 30-
This little lip balm is perfect for protecting your lips from the sun. I love knowing that my lips are protected too. Often it’s hard to find sunscreen in lip balms and if they have it in there, it’s not mineral based. The skin on your lips is so fragile and needs an spf to protect them. This is just the ticket! Get your Lip Rescue here!
DeVita Solar Body Moisturizer-
This is the perfect all over body mineral sunscreen. It just contains zinc oxide, offering both UVA and UVB, an SPF of 30+ and is of course non-nano. It doesn’t make you look like a ghost! I love that this is fragrance free as well. It feels more like a lotion, than an oily sunscreen. They also state on their website that they’re safe for the “gluten sensitive.” It also gets two thumbs up from me for it’s large size. Sometimes on vacation I’ll need to bring a couple because the size is so small, but DeVita’s is a large 7 oz. tube! Devita Solar Protective Moisturizer SPF 30
I recently came across Coola’s Mineral Baby Sunscreen and was so excited to try it. Once I did I had to add it to the best natural mineral sunscreens. Coola offers a lot of sunscreens but they’re not all mineral based-so make sure you check that they’re chemical free. This Mineral Baby Sunscreen is made with a combination of titanium dioxide and zinc oxide for the sun protectant-both non-nan0. It also offers a broad spectrum spf of 50-so you can rest assured your babe is protected. It’s organic and water resistant as well. I loved how easy it rubbed into my skin. The tube size is perfect for travel too. It didn’t feel greasy but like a good hydrating lotion. Snag your tube here!
Adorable Baby Sunscreen (Babies/Kids)-
After having a baby I was especially picky with what I was putting on her skin. Since babie’s skin can be even more sensitive and absorbent. However, I found a winner with this one! The sunscreen feels like a thick shea butter on the skin. It just contains zinc oxide. Some studies have found titanium dioxide to be a skin irritant in some people. Again, it offers both UVA and UVB and an SPF 30+. It does say it’s water resistant (no sunscreen is “waterproof”) but I still apply often, and is non-nano. The ingredients are so short in this little tube, something I love. I literally can pronounce each one. I feel so good rubbing this on my girl’s and knowing it actually works! Adorable Baby All Natural Sunscreen
This product is amazing for the face. It has a broad spectrum SPF of 30. It’s perfect for in the summer or winter before makeup. It doesn’t leave your skin with a white hue at all. It feels like a nice day time moisturizer going on. What really makes it standout? It acts like a primer for my makeup! It fills in all the lines and helps my makeup literally glide on and stay put. The ingredient list is stellar-aloe vera gel being the first ingredient, say hello to hydration. I really can’t say enough about this product. It is non-nano too. Get your Sun Prep here!
W3ll People BB Cream-
This is a newer product within the last year for W3ll People. I like that it offers SPF30, some great protection, yet it doesn’t feel too heavy. Great for summer, but also if you live somewhere that’s constantly sunny and want sun protection in your foundation on the daily. I really appreciate that it is a little thicker and offers some decent coverage, more than a typical bb cream. It feels thicker and creamier- gives a dewy look. Get your BB Cream here!
Erbaviva Sunscreen SPF 30
This is a great sunscreen for adults or for kids. It has a subtle lavender scent. It goes on white as first but then fades and almost looks like you didn’t put anything on. Something I can get behind! I love that it only has a handful of ingredients and doesn’t contain any of the bad stuff. Easy to throw in a beach bag too since it works for both adults and kids! Grab your Erbaviva Sunscreen here!
Kari Gran’s Three Sixty Five SPF 28 Broad Spectrum Sunscreen-
This stuff feels like silk on the face. It is perfect before applying your makeup. It’s meant to be worn 365 days of the year. My foundation literally glides on. It really acts like a primer as well. Filling in lines and creating an even surface. I was so excited when I heard they were coming out with a sunscreen, and couldn’t be more thrilled with the results! I’m in love with the ingredients too. Non-nano zinc oxide, with non-gmo red raspberry seed oil are the sun protectants and there is only a handful of ingredients after that. I couldn’t be more excited to finally find a sunscreen with such quality ingredients and performance! Grab your Kari Gran facial sunscreen here!
Suntegrity “5 in 1” Natural Moisturizing Face Sunscreen-Tinted-
This BB cream is so good! It definitely hits all the marks for a great tinted sunscreen. From superb coverage, hydration and good tint. Plus, it offers a broad spectrum spf of 30. It’s made with non-nano zinc oxide. It also comes in four colors which makes it easy to find one that matches your skin tone. Trust me, you’ll love it! Grab yours here!
I’ve sampled this before but not enough to really have a good idea of how it would be. My mom absolutely loves this tinted moisturizer! She likes it because she says it doesn’t show her fine lines as much. A lot of foundations she always complains the product settles in here fine lines. This gives you some sun protection too with an SPF of 30. It comes in 4 different shades. I chose the Sand. It feels really good on the skin- definitely hydrating. It offers light coverage but does give an overall polished look. A great option for spring and summer days but also for days when you’re not going anywhere and you just want some light coverage. Get your Juice Beauty Tinted Mineral Moisturizer here
Marie Veronique Everyday Coverage Tinted Sunscreen with SPF 30-
Last but certainly not least is this tinted sunscreen that I’m also loving. It is a SPF 30 full spectrum UVA+UVB, non-nano zinc oxide sunscreen. I love that it has a tint to it-no white residue! It goes on a like a day time moisturizer and isn’t heavy at all. It sinks right into my skin. The perfect base pre-foundation, or on it’s own before heading to the beach. Even my hubs likes it! It’s also rated #1 in EWG 2014/2015 Sunscreen Guide. Grab your bottle here!
If you liked this post on the best natural mineral sunscreens, check out past posts below:
Excited to share with you my full review of Earth Mama Organic’s Tinted Mineral Sunscreen Stick! This is a new product for Earth Mama and one I couldn’t wait to use. I’m always up for trying a new sunscreen stick, especially because they’re so easy to use.
*This post is sponsored by Earth Mama Organic’s, however thoughts and opinions are my own.
Plus, it’s summertime and I could use all the sun protection I can get- especially on my face. If you’ve followed me long enough you know I’m pretty diligent about keeping my face shielded from the sun. That’s the best anti-aging treatment for avoiding sun spots and aging.
I love Earth Mama Organic’s focus on pregnant moms and postpartum. The founder is Melinda Olson, a mother and nurse whose passion for herbs and helping others rid their lives of toxins led her to create Earth Mama. She began making salves, teas and tinctures in her garage. Eventually she outgrew that space and so many others in her house and moved into a full blown facility. Thus Earth Mama Organics was born.
What’s even cooler? 20 years later Melinda still makes the formulas, is the head of Earth Mama Organics and still loves herbs!
I love the whole approach to Earth Mama Organics and how they are raising the standard when it comes to creating effective and safe products for mama and baby.
When they sent me their new Lady Face Mineral Sunscreen Stick I couldn’t wait to use it!
Earth Mama Organic’s new tinted mineral sunscreen stick is so easy to use!
What makes the Earth Mama Organic’s Mineral Tinted Sunscreen Stick unique?
Well for starters it’s tinted! They offer a light/medium tint and a medium/dark tint. The colors are buildable depending on what kind of coverage you want. Plus, the colors can be used with various skin tones. The tint offers just a hint of warmth and glow to the skin. It’s like getting a tan without actually getting a tan- pretty awesome!
It also has a broad spectrum UVA/UVB protection of SPF 40 & water-resistant(up to 40 min.), which I was excited to see. Often a lot of sunscreen sticks don’t offer that much SPF. Plus, Earth Mama’s Mineral Tinted Sunscreen Stick uses mineral non-nano zinc for the sun protection. No nasty chemicals! It’s also the only tinted sunscreen stick to be third party certified through NSF/ANSI 305 organic standard. Oh and it’s reef friendly! I love how they go the extra mile to ensure a product is not only clean, but effective and safe for the environment.
This is one sunscreen you don’t have to think twice about using when pregnant and breastfeeding too! It is completely pregnancy safe. It’s so nice to be able to pick up a product and know that it’s been tested and approved for use in pregnancy. So many products I always have to double check, research, which that can take a lot of time. Knowing that I can easily pick up Earth Mama Organic’s Mineral Tinted Sunscreen Stick and recommend it without thinking twice is huge!
It also rates a 1 on EWG and has been dermatologist tested for irritation.
Wearing nothing on my skin before applying Earth Mama Organic’s tinted sunscreen stick.
So what did I think of Earth Mama Organic’s Mineral Tinted Sunscreen Stick?
I was super impressed! I love how it can be worn alone or underneath makeup. I would apply my moisturizer or oil first and then the sunscreen stick. The formula glides on so smoothly and leaves my skin feeling hydrated but not greasy at all. I find some sunscreen sticks in the past have left my skin feeling greasy or just a little too shiny. Not the Earth Mama Organic’s Mineral Tinted Sunscreen. It left a semi-matte finish that really pulled my whole look together.
I loved being able to just apply the mineral tinted sunscreen stick quickly and still feel put together if I wasn’t doing a whole makeup look. Especially for the days when I was going to be at the pool or outside with my kids. It’s SO easy to use! Plus, I noticed how easy it was to travel with. I would just throw it in my purse and I didn’t have to worry about it leaking or spilling out. Something I love!
Wearing the Earth Mama Organic’s Mineral Tinted Sunscreen Stick in medium/dark.
Not only did I feel put together with just the stick but also loved knowing I was getting some good sun protection with the SPF 40. No sunburns here. The best of both worlds! In addition, my skin looked like it already had a little tan, something I’m all about!
Earth Mama Organics really hit it on the head when they created the Mineral Tinted Sunscreen Stick. It performs so well, while at the same time is completely nontoxic and safe during the pregnancy and baby years.
This is what it looks like swiped on the skin before rubbing in.
Sharing my top Memorial Day Sales with you in clean beauty and natural living! Everything from organic mattresses, to organic pillows, natural beauty products and water filters- I’ve got the pulse.
Keep checking back to get all the details as some will unveil throughout the weekend.
I mean some of these Memorial Day sales are just too good to pass up- so you want to make sure you hop on them before it’s too late!
Sharing all the sales happening in natural beauty and living for Memorial Day!
Beautycounter has some strict standards when it comes to safer products. They have everything from natural skincare, clean makeup and hair products. They even have a baby/kid’s line. Their new tinted sunscreens are taking the clean beauty world by storm! If you’ve been wanting a tint to your skin but also protecting it- then look no further. I love their Lip Sheers, Eyebrow Gel, Blushes, Bronzer and Volume and Shape Shampoo. What’s even better is they offer a 60 day money back guarantee on products. So if you try it and don’t like- no worries! They’re offering The Good Clean Sun Event- Choose a FREE full size Summer Skin Essential when you spend $125 site wide. Shop all of Beautycounter here!
This natural beauty superstore is filled with all the clean beauty! They’re offering 15% off site wide from May 21-25. Use code: MEM2020. Excludes Josh Rosebrook, May Lindstrom, Kypris Beauty and Vintner’s Daughter, cannot be combined with other AILLEA offers. Shop all of Aillea Beauty here!
Slightly obsessed with this brand! Can’t get enough of their line-filling eye balm, Survival Serum and Melt Moisturizer. These products deliver! They’re offering my readers 20% off. Use coupon code: GONEGREEN.Shop Alpyn Beauty here!
You can basically get all your heart could desire in green beauty at Credo! From Josh Rosebrook, OSEA, Maya Chia, Goop and more. It’s like one big clean beauty store- they have it all. They’ll be offering free shipping May 21-25 with code: MDW2020. Shop Credo Beauty here!
Another mega clean beauty store is Detox Market. They have all the “IT” brands. From Ilia, Osmia Organics, Rahua, W3ll People and more. They’re offering 10% off on orders $100+ with code DETOX10, and 15% off on orders $150+ with code DETOX15 Shop Detox Market here!
Beauty Heroes is your natural monthly beauty box delivered right to your front door. They always offer the best of the best! From natural skincare, natural makeup discoveries and clean hair products. For Memorial Day they’re offering Shop Like A Member (15% off) with code SUNSHINE. Beauty Heroes members will save an additional 5%- no code necessary. *As always, Josh Rosebrook products are excluded from all promotional discounts. Shop Beauty Heroes here!
This is another hot spot for all things clean beauty! They have natural makeup, natural skincare and more. From Ursa Major, Alima Pure, Agent Nateur and more. They’re offering 15% off orders $100 or more. When you checkout enter code: MDAY15, not valid in combination with any other code or offer. Brand exclusions apply: May Lindstrom, Kypris, Vintner’s Daughter, La Bella Figura. Ends Monday 5/25 at 11:59pm PST. Shop Integrity Botanicals here!
I love OSEA’s Ocean Cleanser, their Hyaluronic Sea Serum and Sea Vitamin Boost. So many favorites! Their salt scrub is also great! They’re offering a FREE Mini Body Trio with purchase of $125 or more. Starts Thursday and ends Monday. Shop OSEA here!
If you’ve followed me for a hot minute you know I love Pharmaca! This natural store has it all. From supplements, natural kid’s products, clean beauty, the list is endless! And get this- so many name brands from clean beauty and they’re 20% this Memorial Day. Use code: WEEKEND. The sale starts Friday and ends Monday. Don’t miss out on this! Shop Pharmaca here!
To have tried a Leahlani product is to love it! This weekend you can save 20% off their toning mists. Use the code: SPRITZ. Shop all of Leahlani here!
The Choosy Chick
The Choosy Chick offers so much when it comes to clean beauty and products for the whole family. This weekend they’re offering free US shipping on all orders $25 and over- Use code: MEMORIAL(U.S. Orders only). Plus, receive the Badger Tangerine Breeze Lip Balm, on all orders $50+. No codes needed. The Offer starts Wednesday May 20th and runs through Monday, Memorial Day! Shop Choosy Chick here!
SOL Organics down comforter takes sleeping to the next level.
I have a SafeSleeve phone case for my phone and love it. I feel so much better knowing my phone is blocking EMFs from my body. It’s one simple thing that can make a huge difference. I also have an iPad case too and it works so well. Check out all the SafeSleeve Cases here!
I’ve had the Berkey water filter for many years and I’m super happy with the performance.It removes bacteria and parasites, heavy metals like lead and mercury, VOCs and toxic chemicals like benzene, chlorine and chromium-6, pesticides, pharmaceutical drugs and more, to levels higher than 99.99%.The water sits in a stainless steel container on your counter.When you buy the Berkey water filter you get the black purification elements with it but you have to buy the fluoride filters separately.The fluoride filters also filter out arsenic too.Obviously I would recommend buying the fluoride filters!I have both and have been happy with their performance. Check out their website and enter your email to get all the details on their sales! Get a Berkey here!
This is another gadget that I really thought would be unnecessary but I’ve come to love! It makes creating nut milk so easy. When I stopped drinking dairy milk I quickly was thrown into the world of non-dairy milks. When I realized there wasn’t great options to buy I knew I would need to start making my own. This makes it so easy! Just add the nuts and water- push a button and then poof! You’ve got nut milk! I can’t recommend it enough. Use Code: GURLGONEGREEN for $15 off. Shop Almond Cow here.
White Lotus Home
Looking for a nontoxic organic mattress? Maybe organic pillows? Well look no further- White Lotus Home is your go to store! I have their pillows for our whole family and we all love them. You can choose from so many varieties- kapok, latex, organic cotton and more. Our personal favorites are the latex and the kapok. My daughter also has their twin Organic Cotton and Wool Foam Dreamton Mattress. Free of harsh chemicals and fire retardants. We love it! Use coupon code: GGG225 for 25% off your order! Shop all of White Lotus Home here!
I love my SOL Organics sheets and comforter. Sheets are one of the worst offenders when it comes to chemicals. When you think of how much you sleep the toxic load adds up. Getting organic sheets was a must for my family and I. I also love their down comforters. It’s filled with 100% Canadian White Down, that’s responsibly grown and harvested. It is also 100% GOTS cotton down proof. It has an even fill and is hypoallergenic. I love how it lays flat and even, something that my last didn’t do. We have the summer down, since we tend to run warm at night. Use SPRING for 25% off! Shop all of SOL Organics here!
See any Memorial Day Sales you’re going to hit up? Let me know what you’re going to get!
If you liked this post and want to learn more about natural beauty or natural living, check out past posts below:
So excited for this post featuring up and coming natural beauty brands! As a seasoned natural beauty blogger, I can spot a new natural beauty brand fairly quickly. It’s been 10 years since I swapped my conventional beauty products for new ones. Since then I’ve really been able to see what makes a product unique and special. Recently, I’ve found 3 new natural beauty brands that have really caught my attention. They’re all a little different and their products speak for themselves. I wanted to showcase these new brands and hear a little behind the scenes from their founders of what made them decide to delve into the world of natural beauty and more. Plus, share my reviews of their products of course. I think you’re going to love getting to know these up and coming natural beauty brands and their products they have to offer!
Up And Coming Natural Beauty Brands
These beauties have taken up permanent residence in my skincare routine!
I have loved getting to know this brand from the products to the maker. I first tried their Survival Serum and thought wow, I need to try more. It left my skin glowing with an overall brightness. So then I tried their PlantGenius Melt Moisturizer and yet again was so impressed by how it performed. My skin was left hydrated and not greasy feeling. It it heavy enough to moisturize but light enough to wear during the day time or over your favorite facial oil. Your skin feels silky. I also have since fallen hard for their Line- Filling Eye Balm. This eye balm is so unique. It looks similar to a cream but it’s not. It is lighter in texture and soaks seamlessly into the skin. I pat it on with my ring finger- the finger with the least amount of muscles, so less chance of pulling the delicate eye area. It brightens, hydrates and de-puffs. Not too mention, the long term benefits of faded fine lines- yes I’ll take it! I use this morning and night and have no plans of stopping- addicted.
I love how this brand truly takes wildcraft to the next level. If you are unfamiliar with the term wildcrafting, I am sharing an exert from Alpyn Beauty’s Site on what true wildcrafting means.
Wildcrafting (sometimes known as foraging) is the practice of harvesting plants from their natural, or “wild” habitat, primarily for food or medicinal purposes. -Alpyn Beauty
Alpyn Beauty uses wildcraft ingredients from Jackson Hole Wyoming where the formulas are created. These plants withstand so much to survive the harsh climate changes. From sub zero temperatures, to the scorching heat, these plants have learned how to protect and thrive. Alpyn Beauty then takes these precious plants and uses their superpowers in their formulas to create skincare magic. Just as the plants protected themselves from the elements, so they do on the skin. These plant actives are what Alpyn Beauty likes to call their PlantGenius. Ingredients that have stood the test of time and are consistent at being resilient in the face of the wild. The ingredient complex of PlantGenius include, wild arnica, wild chamomile, borage, calendula, and sage. These ingredients are next level when it comes to delivering skincare results.
Alpyn Beauty also hand-cultivates their PlantGenious ingredient complex. They describe hand-cultivating so well on their site.
Hand-cultivating is the act of caring for or raising plants individually by hand, rather than machine.
As you can see Alpyn Beauty takes natural beauty to new heights with their attention to every detail of the formulation process. This in turn creates products that are truly special. I can’t help but geek out a little when I use their products knowing the amount of attention and thought that went into every step. And you thought you were just using a moisturizer…
Alpyn Beauty has been so kind to offer my readers 20% off! Use code: GONEGREEN. Expires May 31 at 11:59 pm. Shop here!
Alpyn Beauty faves- Calming Midnight Mask with Melatonin & Wild Dandelion and Melt Moisturizer.
Interview With Founder Kendra:
1. What made you decide to start Alpyn Beauty?
It was actually not planned at all! I had spent 20 years working at prestige skincare brands in New York. In 2015, we moved our family from Manhattan to Jackson Hole to get away from the stress & toxins of the city. I quickly realized there was nowhere to buy prestige skincare in Jackson Hole, so I opened my own beauty stores.
I quickly noticed my clients were dissatisfied and not seeing results with everything that I was offering in the store. The climate in the mountains is so severe, nothing was bringing their skin the relief it needed. One day, I was sitting in my backyard looking at the wild, hydrated, juicy plants in the mountains and started wondering, how has the natural flora evolved to survive (and thrive) in a place that was wreaking havoc on the skin, what is in this self-adopting juice? When I discovered that skincare ingredients were growing naturally all around me, I began studying wildcrafting and the rest all just happened from there.
2. What can people expect from your products? Is there a theme, special ingredient, ritual?
We are the wildcrafted brand. Wildcrafting is the practice of harvesting plants from their natural, or wild, habitat. When done sustainably and with
respect, only the fruit, flowers or branches are carefully removed, and the living plant is left healthy and intact. As a brand we believe in PlantGenius –
which are the Fresh Mountain Actives that we sustainably harvest from the mountains of Jackson Hole, Wyoming. They are in every product. We then combine our potent wild actives with the industry’s latest, and most trusted, breakthrough ingredients—from Bakuchiol to Melatonin—to effectively, and gently, address skin concerns and the signs of aging. We use real botanicals to deliver real results.
3. What is your favorite product from the line?
I love all the babies the same, however, the survival serum has a special place in my heart. It really works- plus it’s pink and sparkly! I can see it on the skin of my clients when I’m in a yoga class and in the grocery store. I know exactly who’s wearing it- their skin has this ethereal illumination/glow. I can spot it on them from across the room. I got the idea when I was looking at the glistening sunlit crystals on the surface of the snow. It made everything look so smooth and even- I wanted to bottle that brightening & resurfacing phenomenon and I think we got pretty close.
4. I was excited to see Bakuchiol in some of your formulas, what made you want to include it in your formulations?
I’m so glad to see that bakuchiol is finally having its moment in the sun! I stumbled upon it when I was pregnant and breastfeeding and was told I couldn’t use retinol. I spent many years working with skincare brands that produced clinical products containing retinol. While retinol has so many amazing benefits, the bottom line is that it’s not for everyone. Bakuchiol on the other hand is a plant-derived ingredient that has been clinically proven to have similar results- but it comes directly from the Earth! A win/win. When I started using the ingredient, I was shocked that my skin looked as good (if not better!) as it did when I was using retinol, but I wasn’t
experiencing any of the negative side effects.
5. Speaking of skincare ingredients, what is your favorite ingredient to use in products and why?
Anything that grows naturally from the Earth (which is how we wildcraft, without the help of a farmer) is my favorite ingredient! We are always on the hunt for new actives that are growing deep in the forests and valleys of Jackson Hole, and are excited to see what changes they can bring to the skin.
6. What does your skincare routine currently look like?
How long do you have? Seriously though, I think I have over 200 products in my bathroom right now. I try everything. I am always online reading
reviews and researching what people are talking about. I think over the years my husband has become accustomed to that fact that one drawer in
the bathroom is his, and the other dozen or so are always mine. But he doesn’t mind, because I think I’ve turned him into a product junkie too by
now. It’s just seeped in via osmosis, and I’m happy to share! Brands I am intro right now are Westman Atelier, Tower 28, Innersense and my Ellis
7. What are you currently reading(book), listening to (podcast/book)and watching (show/documentary)?
I wish I had more time for books and TV. I am watching the Michael Jordan series with my husband called The Last Dance and I found it incredibly motivational. I hike each morning and wouldn’t get through the steep climb without my Fat Mascara or Goop podcasts.
8. Best piece of advice you have ever received?
You have to be an advocate for what you believe in. I spent so many years in my early career being nice, polite and agreeable, but that is changing as I get older.
Whether you are a mother advocating for you child or a brand founder looking out for your brand – don’t leave the outcome up to somebody else. Speak up and fight for what you need, in a respectful way of course!
9. You currently have 5(standout) products, can we expect more from your line in the future?
Yes, stay tuned!!! We have a big one coming out in October 2020. I just approved the formula and I scrape the bottom of the jar every night when I apply it. I can’t give it all away, but I will give a two-word clue and that is “Wild Huckleberries.” 🙂
10. If you could tell my readers one thing when it comes to clean beauty, what would it be?
Clean doesn’t mean “wimpy.” Just because a formula is natural and eco-friendly, doesn’t mean that it can’t deliver hard hitting clinical, visible results. I was shocked at the benefits I saw when I switched my regimen from clinical to natural, even though I was hesitant to make the switch at first.
New favorite natural toothpaste alert! This whitening toothpaste from Wellnesse is so good.
If you’ve been in the natural scene or world for any length of time then you’ve heard of Wellness Mama. Katie from Wellness Mama started her blog over a decade ago and has since become a respected source for all things natural living. I remember when I first started transitioning my life over to a natural lifestyle and reading Katie’s blog posts. I still do! It was an easy choice to add Wellnesse into the up and coming natural beauty brands list. Now she has an amazing podcast. If you haven’t checked it out be sure too here- I learn so much listening! The information she shares and passion in which she shares it is contagious. It is one of my very favorites and one I listen to weekly. She has a way of sharing information that might seem overwhelming or complicated and breaking it down into practical tips.
When I first learned Katie had launched a new natural beauty line I was so excited! If you’ve perused her website at all then you’ve come across her many DIY recipes for natural beauty. She’s taken years of testing out different formulations and turned them into a company called Wellnesse that you can now buy and not have to make! I love the simplistic approach Wellnesse takes with their natural beauty products. They are real products, with real ingredients. They really stand on 3 core principles when it comes to their products:
The Highest Ratings Possible- Each formulation is curated in such a way to make sure they rate as clean as they can on the EWG.
Only What’s Best For Your Body- Each formula is made to exclude all the toxins you would find in conventional brands.
Better Practices Every Step Of The Way- They are committed to building a brand that is both sustainable and supports minority-owned businesses.
I love how important ingredients are to Wellnesse as well. On their website they list out their ingredients, what they do, a description, their rating on the EWG and what product it can be found in. I absolutely love this transparency! Often I look up a product’s ingredients and can hardly find them, if at all on a website. This ingredient information really is so beneficial for a consumer looking to understand why ingredients are used.
I also wanted to applaud Wellnesse for creating products that are both effective but also budget friendly. Often the two don’t mix when natural and budget come together. However, Wellnesse has found a way to bridge the gap and create products that are both. You can get a shampoo and conditioner for $30! Or a bundle, where you get a shampoo, conditioner and toothpaste for $40. In a world where natural shampoos typically range from $25- $35 this is a welcome change of pace. Makes switching to natural products less of a stretch and more affordable for everyone.
*Another bonus is they offer free returns and exchanges if you’re not completely satisfied with your product within 30 days. A huge plus as buying products online can seem challenging at times. This really ensures you love your products.
So far I’ve tried their Whitening toothpaste, Cleansing Shampoo and Nourishing Conditioner. Their toothpaste is a newfound favorite of mine! I love that it is glycerin free. Glycerin has been known to coat teeth and prevent teeth from absorbing important minerals. It keeps my mouth feeling minty fresh. I also have been using their cleansing shampoo and nourishing conditioner. The shampoo gets my hair feeling so clean and has a great lather to it. The nourishing conditioner is light for my fine thin hair and doesn’t weigh it down at all. The conditioner is very light and doesn’t give it a ton of hydration. It works for my hair since it’s fine, thin and currently most of it isn’t colored. If you have thicker hair, or color treated hair that needs more moisture I would recommend the enriching conditioner as it would be more hydrating.
I realized that even some of my most naturally minded friends were still using a few conventional personal care products because they were more effective. I’d been making homemade alternatives for years and knew that we could create products that avoided all the problematic ingredients and that were more effective than their chemical-laden counterparts.
2. What can people expect from your products? Is there a theme, special ingredient, intention?
All Wellnesse products use only EWG safe ingredients so you can feel safe using them on the whole family. We also go beyond just non-toxic and safe to create products that are packed with beneficial ingredients to nourish the body from the outside in.
3. What is your favorite product from the line?
I am really proud of all of our products, but our Whitening Toothpaste is my favorite. I spent years perfecting this recipe to support the oral microbiome, provide the minerals our teeth need to be healthy and white, and to be free of all harmful ingredients. Ever read a regular toothpaste label? It warns that it should be kept out of reach of children and to call the poison control center if ingested. I wasn’t comfortable letting my kids use a product like that twice a day, and knew we could do better!
4. I was excited to see you started with hair products and toothpaste, what made you decide to start there?
Those were the biggest offenders in most bathrooms, and most people use those products daily. I realized that if we could get people to switch to natural products in those areas, we’d reduce their exposure to many chemicals by as much as 80%!
5. Having been an avid blog reader of yours for years I know how important transparency is for you. How did this translate over into Wellnesse when creating the formulas and listing the ingredients?
I wanted to be just as radically transparent with Wellnesse. In an industry where ingredients are often green-washed or hidden, it was important to us to go out of our way to list every ingredient and explain it’s purpose and benefit. We use only EWG safe ingredients and go beyond just safe to include ingredients that are beneficial to the body in various ways.
6. Can you share about your packaging when it comes to your formulas?
We’re continually working to innovate our packaging. Unfortunately, there aren’t any perfect options yet (though I’m hopeful that we will see many more packing choices within the next couple of years). For now, we use sustainable sugarcane packaging that is compostable in commercial compost facilities, and we’re testing several other sustainable options.
7. What are you currently reading(book), listening to(podcast/book) and watching(show/documentary)?
Reading: Algorithms to Live By, Indistractable, and The Conscious Parent
Listening: Caffeine by Michael Pollan (audiobook),
Watching: Recently watched The Marvelous Mrs. Maisel (series) and Fantastic Fungi (Documentary).
8. Best piece of advice you have ever received?
Two things come to mind… the first from a favorite teacher in high school who always told us to “question everything constantly, including and especially me.” This advice has served me well in life and business, and I often say this same thing to my kids. Another great piece of advice is the idea found in stoic works about focusing only on what we can control and not stressing about things that we can’t.
A few of my favorite quotes related to this:
“All you need are these: certainty of judgment in the present moment; action for the common good in the present moment; and an attitude of gratitude in the present moment for anything that comes your way.”
— Marcus Aurelius
“The chief task in life is simply this: to identify and separate matters so that I can say clearly to myself with are externals, not under my control, and which have to do with the choice I control. Where then do I look for good and evil? Not to uncontrollable externals, but within myself to the choices that are my own.” — Epictetus
“Forces beyond your control can take away everything you possess except one thing, your freedom to choose how you will respond to the situation.” – Viktor Frankl
9. You currently have 6 products, can we expect more from your line in the future?
Yes! We will be releasing a volumizing dry shampoo soon and have locked in formulas for our next few products that I am so excited to get to share within the next year!
10. If you could tell my readers one thing when it comes to clean beauty, what would it be?
Simple is almost always better! We’ve been told for years that we need all kinds of fancy and expensive products to keep our skin and hair healthy, when often a few simple products and ingredients will work just as well. Often the essential things for beauty aren’t even product related at all: hydration, sleep, time in nature, and meaningful relationships. And I always love to come back to the Audrey Hepburn quote: “For beautiful eyes, look for the good in others; for beautiful lips, speak only words of kindness; and for poise, walk with the knowledge that you are never alone.”
Can’t stop using these two products by at Beuti Skincare- The Sleep Elixir and The Pomegranate Glow Enzyme Cleanser.
I was introduced to Beauti Skincare a couple months back and didn’t think much until I started to use their Beauty Sleep Elixir Oil product and was wowed. Then I did a deep dive into the brand to discover more and had to share an official Beuti Skincare review with you. I then learned that Princess Kate loves the Beauty Sleep Elixir too- not surprised! I then tried there Pomegranate 3-in-1 Enzyme Cleanser and was once again sold on another one of their products. I am still using both products daily! I use the Enzyme Cleanser in the morning. I love how it really wakes up my skin and doesn’t feel stripping. Yet, it doesn’t feel super oily right before I apply my makeup.
I also use their Beauty Sleep Elixir product and it’s almost halfway gone. Definitely says something as a clean beauty blogger. The Sleep Elixir feels rich on the skin but not overly oily. It sinks right into my complexion and leaves it feeling dewy and with a glow. I’ve never read so many rave reviews about an oil- for real! It has over 305 on Credo Beauty’s website. It’s definitely a fan favorite. I apply it at night after cleansing and toning and in the morning after cleansing and toning. It’s made especially for sensitive skin too. You will love it! Check it out here.
Beuti Skincare is based in the U.K. and is founded by an aesthetician who wanted to create a skincare line that was pure and free from fillers, and irritants. She wanted a line that would be great for sensitive skin and also wouldn’t break the bank. I love the list of superpower ingredients on their website. Listing out why they use them in their concoctions. It’s no wonder the Sleep Elixir is so powerful. I also learned what inflammaging is from Beuti Skincare.
Inflammaging is a process that is caused by chronic inflammation and this is not just the redness and irritation we see on the surface of the skin but the underlying damage we do not see. It is this very underlying inflammation that causes collagen and elastin degredation and a breakdown of the skin’s barrier function. -Beauti Skincare
We can repair inflammaging by using antioxidants, and anti-inflammatories on our skin that will help to restore the skin. One more reason to snag their Sleep Elixir and let it get to work on your skin!