Ready to upgrade to a clean skincare brand, but not sure where to start? Trying to figure out which skincare brands are truly “clean” can be time consuming, that’s why I’ve compiled a list of vetted skincare brands.
*Affiliate Disclosure: I do have affiliate links in this blog post. If you purchase something from my link, I will receive a small commission from the sale. This comes at no cost to you, but is paid by the company. I do not take becoming an affiliate with any company lightly. If I am, it’s because I believe in the company and their product.
*Suzi(Gurl Gone Green) is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com.
What is a clean skincare brand?
“Clean” is subjective, however, it indicates that at a minimum, the lproduct is free of toxins. To find out how “clean” a skincare brand is, may require further research.
Every brand has their own definition of clean, however, a skincare brand that classifies themselves as clean will usually have some level of transparency with the ingredients they use and their products should be free from toxins.
Ingredients that I wouldn’t want to see in a clean skincare brand include:
Butylated Hydroxyanisol (BHA)
Butylated Hydroxytoluene (BHT)
Are there organic skincare brands?
Organic skincare brands exist, however, just because a product contains organic ingredients, doesn’t necessarily mean it’s safe or effective. Being verified by a third-party organization can bring peace of mind as to the quality of ingredients used; effective combinations of those ingredients is another discussion!
According to the USDA, to receive the “organic” label designation, a product must contain a minimum of 95 percent organic ingredients.
To receive the “Made with Organic _____” label designation, a product must contain at least 70 percent organically produced ingredients (excluding salt and water), with a number of detailed constraints regarding ingredients that comprise the nonorganic portion.
18 Best Skincare Brands
Alpyn Beauty uses wildcraft ingredients from Jackson Hole, Wyoming which is where the formulas are also created. They are the first skincare brand to sustainably hand-harvest wild plants and infuse them into clean clinical formulas.
All skin types, mature skin. For those who like products that use ingredients from nature for skincare results. Budget friendly skincare products.
Alpyn Beauty uses wildcrafted ingredients in their products which are picked responsibly with care.
The Alpyn Beauty brand is certified by the Forest Stewardship Council which ensures that Alpyn’s paper and packaging come from responsibly managed forests that provide environmental, social and economic benefits.
As you may expect, Alpyn Beauty products are fragrance-free, gluten-free and vegan.
Ursa Major was birthed out of adventurous days on the trail and created to help anyone, anywhere, get a “healthy mountain glow”. Ursa Major’s forest-infused formulas are pure, powerful and refreshing.
Those that prefer a simple skincare routine. Products can be unisex. Budget friendly skincare. Great for all skin types.
Ursa Major doesn’t use petrochemicals, SLS, SLES, parabens, synthetic fragrance or color, silicones or PEGs. They are also one of the first Plastic Negative clean skincare brands and a Certified B Corp.
Beautycounter is setting a new standard for clean with their in-house team of scientists that screen their ingredients and packaging so they can deliver clinically proven results, unmatched ingredient safety, sustainably designed products, and on top of that they are constantly advocating for more health-protective legislation.
All skin types. They have several skincare lines depending on what your skin needs are. Great clean skincare line for those that like third party testing.
Beautycounter’s formulations are evaluated for contaminants in The Never List™ which consists of 2,800+ questionable ingredients that are prohibited from their formulations such as phthalates, parabens, and formaldehyde. Every ingredient, including flavors, preservatives and fragrance is disclosed on their website or on the product packaging.
Certified B Corporation
Leaping Bunny certified
Chemical Footprint Project
All Bright C Serum
All Bright Triple Acid AHA Toner
Sugarbuff Body Polish in Lemongrass
Where To Shop
You can find Beautycounter products on their website and at stores in NY and in Denver, through independent Beautycounter brand advocates, and at select Ulta Stores.
Aleavia was started by Kelly Graham who was desperate to find a solution for her daughter’s persistent eczema. The ultra-pure formulas bring healing through prebiotics that feed the beneficial microbes on our skin.
All skin types. Budget friendly. Great for those that want to help calm inflammation in their skin and feed their skin with good bacteria, since this is a prebiotic skincare line.
Aleavia’s products are Non-GMO, free of Sodium Lauryl Sulfates, dyes and artificial fragrances and 100% cruelty free.
Purifying Facial Cleanser
Where To Shop
You can find Aleavia products on their website and also through Amazon and a variety of boutique stores.
OSEA combines seaweed, a superfood rich in vitamins, minerals, and nutrients with the most renowned skincare actives to create spa inspired and clinically proven products.
All skin types. They create clean effective products that don’t have overwhelming scents but are light overall. Spa worthy products.
OSEA’s products do not contain any questionable ingredients, they are also Vegan & Cruelty-free, and Climate Neutral.
Undaria Algae Body Oil
Undaria Algae Body Butter
Seabiotic Water Cream
Anti-aging Body Balm
Seaglow Resurfacing Scrub.
Where To Shop
You can find OSEA products on their website and in most major retailers including Nordstrom, Target, Ulta Beauty and clean beauty retailers such as The Detox Market, Credo Beauty, Beauty Heroes, Blue Mercury and more!
True Botanicals formulates with the purest, functional plant actives to create high performing products for glowy, resilient, youthful-looking skin.
All skin types. Mature skin, oily, dry and sensitive skin. They also have a great line for rosacea skin. They are big into using research to drive their formulations for their skincare products.
True Botanical products carry the MADE SAFE® seal, the most comprehensive safety standard available, which certifies they are made without 6,500 toxic chemicals known to harm human and environmental health.
Maya Chia as the name suggests, contains chia oil which is the mainstay of all their products. Their extraction method for Chia oil magnifies their products’ potency delivering the purest and most effective form of this powerhouse ingredient.
All skin types, especially dry, mature skin. Driven by skincare research as well and finding the most natural/effective ingredients for the skin.
The vast majority of their products are vegan-friendly, Leaping-Bunny certified. Their products are never formulated with parabens, phthalates, synthetic fragrances, PEGS or SLSs.
The Advanced Eye Response Complex
Power Fol Multi- Correctional Eyelash & Eyebrow Growth Serum
Follain is now a part of the Credo Beauty brand portfolio. Follain doesn’t rely on a single “hero” ingredient, instead their multitasking formulas combine clean actives to address the most common skin concerns.
All skin types, budget friendly.
Follain products meet Credo’s Clean Standard for safety and sustainability.
Indie Lee products are grounded in nature, supported by science and inspired by life.
All skin types.
Indie Lee products are Forest Stewardship Council certified, Cosmos certified, a third party global certification regulated by leaders in biodiversity safety and sustainability. Their products are also Leaping Bunny certified, paraben free, phthalate free, and they ban 1300+ ingredients.
Juice Beauty blends the best of nature and science, redefines the chemistry of natural formulations, all while delivering clinically proven results.
All skin types, also more budget friendly and easier to find.
Juice Beauty products are formulated with ingredients from organic farms. This also means you won’t find any parabens, petroleum, propylene or butylene glycol, sodium lauryl sulfates, pesticides, phthalates, artificial dyes or synthetic fragrances in their products.
Leaping Bunny Certified
PETA Cruelty-Free certified
Stem Cellular Collection
SPF 30 Oil-Free Moisturizer
SPF 30 Sport Sunscreen
Where To Shop
You can find Juice Beauty on their website and at Target, Ulta Beauty, Sephora, Credo Beauty and other retailers.
Pai is the pioneer of sensitive skincare. Their products are created with pure natural ingredients to deliver results.
Dry sensitive skin and acne skin.
Certified B Corp, certified by COSMOS (Soil Association), Cruelty Free International and The Vegan Society. They also independently patch test their products to make sure they’re suitable for both sensitive and eczema-prone skin.
Rosehip Bioregenerate Rejuvenating Overnight Face Oil
Founder Suzanne LeRoux’s appreciation of nature, strategic abilities, and serious love of a good serum was the catalyst for One Love Organics. Suzanne wanted to create clean products that were effective, luxurious, elegant and supportive of a healthy and happy lifestyle.
All skin types.
Cruelty-free, Green America gold certified business, ECOCERT/COSMOS® licensed manufacturing facility.
Marie Veronique is focused on delivering microbiome-friendly, efficacious skincare products for every skin type and tone with an emphasis on the science of age delay.
All skin types, especially sensitive skin, acne prone and rosacea.
Marie Veronique works with suppliers that provide high-quality ingredients that don’t test on animals. In an effort to keep their carbon footprint to a minimum, they source from companies that are in close proximity to them.
Three Ships was birthed out of the desire to be the most effective natural beauty brand in the world, not just another greenwashed skincare brand. Now they are known not just for skincare but skin health.
For all skin types, budget friendly, you can find it at Whole Foods
Three Ships products are vegan, leaping bunny certified, cruelty-free, and free of over 2,500 synthetic ingredients of concern. They are also a certified B Corp.
Suzi is a wife, and mama who is passionate about sharing her natural lifestyle with those around her. She created Gurl Gone Green to show how our everyday decisions, from what we use on our face, home and the food we eat affect us more than we know. She loves holding space where people can weed through the marketing clutter to find truth, and ultimately make the best decision for their families.
Hi! I’m so glad you’re here! I’m a wife, and mom who is passionate about all things natural living. Grab your favorite drink and let’s get to know each other!